The White Company Journal
Inspiration for stylish living from the experts

Little ones

All you need to let them stay little for longer

winter wardrobe

Winter wardrobe for little ones

Get little ones cold-weather-ready in style with our must-have pieces. Choose from cosy cardigans, soft scarves, sleepsuits, partywear and more.

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Gifts for the not-so-newborn

We like to provide plenty of options and gift inspiration for children of all ages. Discover toys, clothing, bed linen and more for little ones.

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Back-to-school weekend uniform

As a new term starts, it’s time to refresh the kids’ wardrobes. Add new layers and accessories to help make weekend dressing for little ones easy.

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Toys to take on the go

Are we nearly there yet? Make travelling with little ones a stress-free affair with some fun alternatives to another game of I Spy…

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